A L L I N T H E FA M I LY • 77 While technology has changed the whole complexion of our industry and our methods of interaction, it hasn’t changed the importance of the quality of those interactions. In spite of what anyone tells you, relationships and knowledge still matter. To be successful in our business, and in life, you need to be honest, reliable, sincere, and always do the “right thing.” In the end, it doesn’t really matter what products we are selling, it matters who we are. I hope that my story has left you (and my kids) with a few anecdotes that you can call upon when you are facing important decisions. • If you want something, don’t wait for it to come to you. Go get it. The Reese Brothers might have a good item some day! • All that “Glitters isn’t Gold” There is no substitute for hard work—bring those samples up the stairs, fix the shippers at the stores, and maybe you’ll get a big order. • Live and share your experiences together. Put a sausage in your pocket every now and then. • You get more with “honey” than “vinegar” Help someone when they need it the most, that’s when it counts. • Don’t underestimate the power of dinner. Sitting down at a meal is a great way to really “know” each other. • Focus on what is important. Remember to fish where the fishes are. • Most importantly, be true to who you are. If you remember where you came from, you won’t get lost along the way.